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Is Your NY Computer Network Primed For Social Media? - 05/22/2009

 Social media is no longer the idle toy of college kids and tweens: more and more companies are using social media tools such as Twitter, corporate or product blogs and even Digg to further develop their brands. Of course your ability to use social media is hinged on the health of your NY computer networks and mobile devices: it’s pretty hard to send out a Twitter update from a conference if your T1 - or iPhone - is malfunctioning. But beyond simple computer repair services to keep you moving, consider how you can build social media features right into your office NY computer network.

 

Social Approach To NY Computer Networks:

 Einat Aviraz-Sibony, President of NY computer networking firm UPTIME, notes that as you build a network—and put in place security measures such as virus inoculations, spyware, and locks—that you think carefully about how and when your employees will access web-based social media sites. It does you no good to encourage your marketing department to launch a Twitter campaign if your IT department has put certain measures in place to prevent users from accessing non-company related sites at the office. Sure, you don’t want them trading on Ebay all afternoon, but you do want them to be able to easily visit key social media sites.

 Another approach to making your network social media-friendly is to consider adding social media widgets to your NY networking software. Network software generally allows IT managers—either in-house or outsourced—to record network assets, monitor activity, and troubleshoot problems. And some innovative software companies like Spiceworks are adding plug-ins and widgets that allow users to drop in social networking widgets for Twitter, Digg, Facebook, and MySpace.

 

NY Computer Networks Meet Social Design:

 

What all this means, of course, is that your NY computer-networking department or computer networking services contractor has to work closely with your marketing team during the network design process. What types of social media do you plan on using and how? Think about how you can build a system that allows for innovation. By opening up a dialogue between the two core groups early on, you’ll avoid conflicts between marketing or sales initiatives and NY computer networking capability down the line. The key to keeping your head above water during this grim economic time is to build innovation into every aspect of your business: from management to IT to sales.

Finally, if you haven’t already, have your IT department - or outsourced IT services firm - put in place a regular maintenance plan to safeguard security measures. Web-based social media sites are classic targets for hackers and viruses. Leaving your network vulnerable is just as naïve as not adapting it for the new world of social media. 

 

About UPTIME:

UPTIME is a NYC Metro area Information Technology company dedicated to providing fresh and customized IT solutions to today's leading brands. UPTIME works with both established and start up companies to create viable system infrastructures that improve business workflow, freeing up clients to focus on what they do best. Known for providing a fresh professional perspective that is all geek without the attitude, UPTIME networks outperform their competitors citywide.